Mysterious Countdown ended with Adidas revealing Yeezy Boost 700

You might want to take note if you’re a Yeezy fan. Yes! A mysterious clock has appeared today counting down to August 2, 9 a.m. EST on Yeezy Supply and Adidas US websites.

The subscribers of Adidas and Yeezy newsletters even received e-mails featuring a clock. But the clock has now ended, and the sale is now live for Adidas Yeezy Boost 700.

More about the new Yeezy Sneaker 700

Mysterious Countdown Clock ends: Adidas reveals Yeezy Boost 700

Adidas Yeezy Boost 700 (Source: Adidas)

Neither sites offer any information about what’s about to happen once the timer runs out, but the fans are both confused and excited for a possible new shoe release when the countdown hits 0. For the time being, Adidas has re-launched some of its previous sneakers. The new Yeezy Boost 700 has now revealed on the website, and it looks pretty amazing.

What do we know so far?

DEADSTOCK on #adidas US.#YEEZY BOOST 700 UTILITY BLACK.
—> https://t.co/oKff8TEPo7 #ad pic.twitter.com/8uBCrtfXHS
— adidas alerts (@adidasalerts) August 2, 2019

The Adidas Yeezy and Yeezy Supply have substituted the release of their sneakers to direct traffic for the respective releases.

Adidas Yeezy made the first drop. The Semi Frozen Yellow and Butter color variants of the Yeezy Boost 350 V2 costs $220.

DEADSTOCK on #adidas US.#YEEZY BOOST 350 V2 BUTTER.
—> https://t.co/xMuNRP3Ncl #ad pic.twitter.com/Uru9oKpOVH
— adidas alerts (@adidasalerts) August 2, 2019

Yeezy Supply also restocked their bestseller Adidas Yeezy 350 V2 Zebra in a White Black variant which costs $220. And the sale of this shoe will end before 10 a.m. EST.

What’s behind the mysterious timer?

According to reports, Adidas Yeezy will complete $1.5 billion in sales in 2019 to compete with the Nike-backed Jordon Brand, which earns $3 billion in revenues annually. The clock is designed in a font with a beige background which is evocative of the Yeezy style, and thus it is expected the two brands will be revealing something special.

Leaks about the new sneakers

View this post on Instagram
DEADSTOCK YEEZY LAUNCH IN ONE HOUR YEEZYSUPPLY.COM 🔮
A post shared by YEEZY MAFIA (@yeezymafia) on Aug 2, 2019 at 5:04am PDT

The Instagram account Yeezy Mafia has a good track-record of sneaker leaks. And it has shared a video with four clocks. All these clocks had a silhouette of past Yeezy favorites with a caption that reads ” DEADSTOCK YEEZY LAUNCH IN ONE HOUR YEEZYSUPPLY.COM”

But, it’s now clear that Adidas’ new sneakers are Yeezy boost 700 which are available to buy now. For more updates, keep following The Geek Herald!